Struggling to Track Your Directory's Growth?

Meet Directory gurus

We help Brilliant Directories owners set and track the most crucial goals to ensure their website is on track for success. Understand your key metrics, identify gaps, and adjust your strategy before it's too late.

No Technical Skills Needed

Designed for Directory Owners

Stay on Track and Grow

Member Sign-Up Goals

Track growth targets for new members.

Website Content Goals

Set goals for blogs, offers, events & more.

Profile View Goals

Measure visibility across member profiles.

Lead & Message Goals

Track how often members are contacted.

Sort by Most Leads Received

Quickly spot who’s getting the most action.

Sort by Most Profile Views

See which members are standing out.

Meet the
Directory Gurus

Bruce Mackay

Founder of Yoga Alliance Professionals

Bruce Mackay is the founder of Yoga Alliance Professionals, one of the most commercially successful Brilliant Directories sites in the world. But long before it scaled to seven figures, Bruce was running a yoga studio in Edinburgh, watching standards drop across the industry and wondering how to fix what felt broken.

Daniel Burgos

Founder of Map My Circle

Daniel is a software developer that had a clear idea — create an embeddable map technology to help communities thrive. His vision was to make it easier for people to discover and support local businesses, strengthening neighborhood ties and boosting local commerce through simple, effective tools.

Deliver For Your Members

Here is what every SUCCESSFUL directory owner is able to showcase on a sales call:

"Here's what we do to generate business opportunities, increased brand exposure, and get our members' products and services in front of potential customers".

To deliver on this pitch, you need to set goals and track your results on the right areas.

Gain Focus & Drive Results

Get the tools and insight you need to set clear goals, track progress, and make every decision count without the guesswork.

Without Directory Gurus

No clear focus on what actually drives growth

No way to prove you're delivering for your members

No system for holding contractors or employees accountable

Wasting time and money on the wrong tasks

With Directory Gurus

Track member sign-ups, leads, views, and more

Set content and engagement goals that actually matter

See instantly where you're winning—and where you're not

Pivot fast when something’s off track

Ready to Lead With Clarity and Accountability?

We’ll Show You How to Reach Your Full Potential.

With Directory Gurus, You Can…

See Who’s Getting Leads And What They’re Doing With Them

Break Down Leads by Membership Level

Track Pending, Accepted, and Declined Leads

See Which Members Follow Up and Who Doesn't

With Directory Gurus, You Can…

Track What Matters

Track New Sign-Ups

Monitor Member Leads

Measure Content Posts like blogs, offers, and events

Analyze Profile Views to see who’s getting seen and who’s not

With Directory Gurus, You Can…

Detailed Member Performance Reporting

Track profile views to see how often members appear in search results and attract attention.

Analyze content views to measure the performance of articles, events, and other member-generated content.

Monitor search result impressions to understand how often your members show up in relevant searches, giving you insight into their visibility and potential reach.

Track the Success Of
New Member Review
Campaigns or Workflows

Are your members getting reviews?

Are your email campaigns that encourage your members to ask for reviews working?

Set and Track Lead
Generation targets with
your Marketing Team

Do you have any lead magnets that leverage custom BD forms?

When you upgrade to Custom Dashboards, you're able to set specific goals for individual forms

Set and Track Revenue
targets with your
Sales Team

Get your sales team a clear target to hit?

Quickly pivot when it's clear your team isn't going to hit their target

What BD Owners are Saying

Nathan Druxman

CO-Founder, Buildings Today

"We would have surely spent money in the wrong places if it weren't for the advice we received from Directory Gurus. We're tracking what matters, and can pivot when we're off-track from hitting our numbers."

Georgia Grant

International TEFL Academy

"Directory Gurus has transformed the way I run my directory. The ability to track key metrics in real-time has helped me pivot and grow faster than ever before."

Mike Bavuso

Executive Committee, Mass Movers

"We've been on BD for over six years, and we finally have a simple way to set goals on lead generation for our valued movers. Thank you Directory Gurus!"